Promoting Wales to the World

The Welsh Government is using St David’s Day as an occasion to promote the country to the world and is inviting local people and organisations to get involved.

It says: “In Wales, we’ve faced many challenges recently that have reminded us of the things we hold dear – ein gilydd, ein bro a’n byd – each other, our communities, and our world.

“As we head into the future with a renewed determinationSt David’s Day on 1 March 2021 is an opportunity to showcase to the world the best Wales has to offer and we’re inviting you to join us.

“As part of our digital festival over the St David’s Day weekend, we’ll showcase Wales across social media with stories of the people, culture, businesses and communities, including:

  • A 72-hour social media celebration of all things Welsh (from 26 February)
  • A hero film and a suite of content in different languages for global use
  • Refreshed content on
  • A digital programme of events that will be advertised on  

“An overview of activity being planned for St David’s Day and how you can register your interest to join us in amplifying this content through your own channels, is available in the Getting Involved Stakeholder and Partner Pack.

“To get involved and receive the digital content toolkit when it is available, please email”

Nigel Summerley

Nigel Summerley retired from The Oldie magazine to return to freelance journalism. He previously held executive staff jobs at the London Evening Standard, The Daily Telegraph, The Sunday Telegraph and the Daily Express before freelancing for 20 years for newspapers including The Times, The Sunday Times, The Independent, The Guardian and the ‘i’ paper, plus a wide range of magazines. He continues to write about music, travel and health, and blogs at

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